PreviousWest Marine First Retailer to Demonstrate New Advertising Technology (Visit this link)
The Boating New is launching a new advertising technology that provides advertisers and sponsors dramatically increased exposure for their promotional messages. The new format works in an unobtrusive manner, and for very little additional cost to the advertiser. “This new capability is among the first on the web,” stated Brian Boltz-editor. “We think it has enormous potential for increasing our customers’ ROI on advertising expenditures.” In a nutshell, the technology allows the display of a full-page display of content, behind a simple banner or button. The best way to experience the new facility is to actually test it, which can be done by clicking the West Marine banner at the top of The Boating News home page.
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Added: Tue Sep 05 2006
Last Modified: Thu Nov 09 2006
